1. Data Controller and Processor

Ariel Software Solutions Pvt. Ltd. is the Data Controller for the personal data you provide when you use our services. As a data controller, we determine the purposes and means of processing your data. In certain scenarios, we may also act as a Data Processor, handling personal data on behalf of our clients following their instructions and applicable data protection laws.

2. Data We Collect

We collect various types of personal information from you to ensure we provide optimal services, improve user experience, and communicate effectively. The data we collect includes, but is not limited to:

• Personal Identification Information: Name, email address, phone number, physical address, billing information, and other contact details.
• Technical Data: IP address, browser type, operating system, device information, and other technical details related to your access and use of our website.
• Usage Data: Information about how you interact with our website, including pages visited, time spent on specific pages, and the actions taken.
• Marketing Data: Your preferences regarding receiving promotional communications, participation in surveys, and interactions with marketing campaigns.
• Cookies and Tracking Technologies: We utilize cookies and similar tracking technologies to improve website functionality and analyze user behavior.

We may also collect information from third-party sources or through your interactions with third-party platforms that link to our services.

3. Purposes of Data Processing

The personal data we collect is processed for the following purposes:

• Provision of Services: To provide you with access to our website, support services, and features tailored to your needs.
• Communication: To respond to inquiries, resolve issues, and keep you informed about updates or changes to our services.
• Marketing and Promotions: To send personalized promotional materials, newsletters, and updates about new services or offerings that may interest you.
• Improvement of Services: To understand how users engage with our website, which helps us enhance user experience and develop better products.
• Legal Compliance and Security: To fulfill legal obligations, detect fraudulent activity, ensure data security, and protect against unauthorized access to your personal information.

4. Communication and Customer Service

We prioritize customer satisfaction and use your data to communicate with you effectively. This may include:

• Responding to inquiries or requests for technical support.
• Notifying you about important service-related updates, such as maintenance schedules, policy changes, or product improvements.
• Assisting with account-related issues, troubleshooting, or any other services you may require.

If you contact us through email, phone, or any other communication channel, we may retain these interactions for future reference and to improve our services.

5. Marketing and Analytics

We use personal data to develop and send targeted marketing communications, including product updates, newsletters, and promotions that we believe will interest you. You can opt out of these communications at any time by:

• Unsubscribing from email communications through the link provided in each message.
• Updating your communication preferences through your account settings.

We also use third-party analytics tools, such as Google Analytics, to measure website usage and improve our service offerings. These tools help us track metrics like page views, session duration, and user interaction patterns, which inform decisions about website design and content.

6. Recruitment and Employment

If you apply for a job, internship, or partnership with us, we will collect and process your personal information, including your CV, cover letter, and application details. This information is used to assess your qualifications and suitability for a position. If you are selected for an interview or hire, we may also collect additional data related to your employment, such as tax information, salary details, and emergency contacts.

We retain recruitment data for a period of time after the hiring process is concluded to ensure compliance with relevant labor laws and to contact you regarding potential future opportunities.

7. Business Operations and Corporate Governance

We process personal data for our internal business operations, including:

• Financial transactions, invoicing, and accounting.
• Business analysis to help improve operations, services, and customer experiences.
• Corporate governance activities, such as audits, reporting, and legal compliance.

In the event of corporate transactions, such as mergers, acquisitions, or asset sales, your data may be transferred to the relevant parties as part of those proceedings. We will ensure your data continues to be protected following this Privacy Policy during such events.

8. Security and Legal Compliance

We take data security seriously and implement appropriate measures to protect your personal information. These include:

• Data Encryption: We encrypt sensitive personal data to ensure its confidentiality during transmission.
• Access Control: We limit access to personal data to authorized personnel only and use secure authentication methods to safeguard against unauthorized access.
• Regular Audits and Monitoring: We conduct periodic security assessments and monitoring to ensure the integrity of our systems.

While we strive to protect your data, no method of transmission or storage is completely secure. By using our services, you acknowledge that we cannot guarantee absolute security.

Additionally, we may disclose your data to comply with applicable laws, respond to legal processes, or protect the rights and safety of our users, employees, or the public.

9. Data Processing Activities

We engage trusted third-party service providers to assist us in processing personal data. These may include:

• Cloud storage providers.
• Marketing platforms.
• Customer support tools.

These third-party processors are bound by strict contractual obligations to safeguard your personal information and can only process data according to our instructions. We ensure that these processors follow appropriate data protection measures and comply with applicable laws.

10. Data Retention

We retain your data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. After the data is no longer needed for these purposes, we securely delete or anonymize it.

For example, personal data collected for marketing purposes may be retained until you opt out, and recruitment data is retained for a set period after the application process is concluded.

11. Cookies and Tracking Technologies

We use cookies and other tracking technologies to enhance the functionality of our website and collect data on user interactions. Cookies are small text files that are stored on your device when you visit our website. These files help us:

• Remember your preferences and settings.
• Track your usage patterns to improve our website experience.
• Analyze traffic and improve site performance.

You can manage your cookie preferences through your browser settings. However, disabling certain cookies may affect the functionality of our website.

12. Data Subject Rights

You have the following rights with respect to your data:

• Right to Access: You may request a copy of the personal data we hold about you, subject to any legal restrictions.
• Right to Rectification: You have the right to correct any inaccurate or incomplete personal data.
• Right to Erasure: You can request that we delete your personal data, subject to applicable legal or contractual obligations that require us to retain certain data.
• Right to Restrict Processing: You may request the restriction of processing of your personal data, in certain circumstances.
• Right to Object: You have the right to object to the processing of your personal data, especially for marketing purposes.
• Right to Data Portability: You may request your personal data in a structured, machine-readable format, where applicable and in accordance with the law.

To exercise any of these rights, please contact us using the contact details provided in the Contact Us section below.

13. Security Measures

We implement robust security measures to protect your personal data, including:

• Encryption: All sensitive personal data is encrypted during transmission to ensure it remains secure.
• Access Control: Strict access control mechanisms are enforced to ensure that only authorized personnel can access your data.
• Regular Security Audits: We perform regular audits to evaluate the effectiveness of our security practices and ensure compliance with industry standards.

While we strive to maintain the highest level of security, please be aware that no data transmission or storage system is completely immune to risks. We cannot guarantee 100% security, but we take all reasonable measures to protect your information.

14. Changes to This Policy

We reserve the right to amend or update this Privacy Policy from time to time to reflect changes in our practices or the legal requirements. We will notify you of any significant changes by updating the “Last Updated” date at the top of this policy and, if appropriate, providing additional notice via email or through our website. By continuing to use our services after any revisions are posted, you agree to be bound by the updated terms.

15. Third-Party Links

Our website may contain links to external websites or third-party services. We are not responsible for the privacy practices, content, or security of these external sites. We encourage you to review their privacy policies before providing any personal information.

16. Contact Us

If you have any questions or concerns regarding this Privacy Policy or our data processing practices, please contact us:

• Email: sales@arielsoftwaresolutions.com
• Phone: +91-7973299951

Final Acknowledgment:

By accessing our website or using our services, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy. If you disagree with any part of this policy, please refrain from using our services.